DATE: 23 April 2024 | TIME: 2pm - 6pm

From vision to execution: Charting the AI roadmap in media & entertainment

The media and entertainment sectors are amidst a pivotal transformation, driven by AI. According to The Business Research Company, the global market for AI in media & entertainment is expected to grow from $10.74 billion in 2022 to $13.72 billion in 2023 at a CAGR of 27.8%. This evolution is reshaping content creation, personalisation, and distribution, promising greater efficiencies and revenue opportunities.

The journey towards AI integration isn't without challenges. Senior leaders grapple with concerns spanning from ethics, IP, and data privacy to the potential of job displacement and the overarching need for corporate education and alignment. Balancing AI-driven creativity with the preservation of human artistry becomes essential in this new landscape.

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