Featured Contributors
See insights from our Featured Contributors here. These professionals have all taken 30-minute interviews and followed up with TechPros.io and/or the programme Sponsor to share more insights and approve one quote prior to publication. You can filter the featured contributors below by Industry, Sector, and Sponsor and also navigate directly to their LinkedIn profile pages. And..coming soon..we will be adding edited recordings from some of our contributors who are open to sharing more with the TechPros.io community.
Great things happen when you bridge the gap between a modern, metric driven and strategic approach to marketing, with personalised, relevant and human-centric execution.
Contributor
Quote
Publication
Industry / Sector / Sponsor
Energy Exemplar
Erin Marks
VP Global Marketing
"There is a common misconception that the marketing team’s primary function is making brochures, but modern marketing teams are very much about providing data that demonstrates the value of their activity to the wider business."
Energy & Sustainability, Sales & Marketing, New Technology, Network Sunday
Sago
Ellie Ahmadi
Chief Marketing Officer
"Once you understand the journey and the signals a buyer is giving you, it becomes easier to serve them the right mix of virtual sales experiences."
Sales & Marketing, New Technology, Network Sunday
Carla Fitzgerald Consulting
Carla Fitzgerald
Marketing & Communications Consultant
"You don’t have to hire Beyonce or start a circus to create effective B2B marketing. The key is to present your message in a manner that is unexpected and stirs an emotion"
Sales & Marketing, New Technology, Network Sunday
Cineplex Digital Media
Aash Sood
Director & Head of Marketing
"To achieve sales success on an enterprise level, different departments must work collaboratively together. As long as your engagement is genuine and authentic, social media is a powerful tool to build trust and rapport outside of sales meetings."
Sales & Marketing, Digital Transformation, Network Sunday
Dale Underwriting Partners
Vanessa Jones
Head of Catastrophe Risk
"Events are already happening, and Climate change is making the future look less like the past and that is the challenge for insurers because obviously the way models are built focus on using the historic catalogue and adapting those to consider different futures and that is the real challenge."
Telecoms, Media & Entertainment, Data & Analytics, Esri
Apollo Syndicate 1969
Christopher Moore
Deputy Head of Casualty
"We are embracing a more transparent world by putting data into a visualization tool so that all stakeholders can make better risk-based decisions, including clients, allowing them to take control and ownership of risk and have more say in the insurance pricing."
Telecoms, Media & Entertainment, Data & Analytics, Esri
CrowdStrike
Chris Willman
Director EMEA Marketing Programs
"Great things happen when you bridge the gap between a modern, metric driven and strategic approach to marketing, with personalised, relevant and human-centric execution."
Sales & Marketing, New Technology, Growth Intelligence
Sky
Vladislav Korotkov
Head of Engineering (Media Analysis)
"The most significant risk to product development and innovation is stagnation. Always being happy with what you have built and believing there is no room for improvement is a risk. There is always a niche or existing market ripe for disruption, so there should be a mindset of being your disrupter."
Software Development, Softwire
Penguin Random House UK
Sami Rahman
Head of Data Engineering & Data Platform
"It’s phenomenal to see the impact on the company and how empowered people feel about being able to make quicker, better decisions because of the data solutions we’ve delivered. It makes me love this industry and my field."
Software Development, Softwire
Sony
Rasmus Larsson
Product Director, Sony's Sports Businesses
"The desire to innovate and push the boundaries of what's possible is there without question, but the limited amount of talent is impeding the industry's exponential growth."
Software Development, Softwire